Attract the Right Patients
Resources
ODSiteSpecialty
Find patients looking for what you do best.
Your website is great - it’s helping with patient retention and bringing in new patients, but is it attracting the best patients possible? A site that focuses on one key topic allows your Practice to effectively market a high-revenue service to patients who need it.
For $50/month ODSiteSpecialty provides your Practice with:
- Slide show images and graphics tailored to the site’s area of focus.
- A full website with professionally written content on the specialty subject.
- Built-in news feeds on the specialty subject.
- User-friendly, web-based tools to edit and manage the site.
ODSiteSpecialty Explained
Your website fulfills the important role of introducing visitors to the wide variety of products and services your Practice has to offer. Unfortunately, as a result, it is difficult to generate traffic in a specific area of excellence. Creating a specialty site in addition to your Practice site allows you to focus on attracting patients to key revenue-generating services. It’s easy. Your specialty site comes with highly targeted content, images, videos, a slide show and a news feed already in place – just add your Practice’s location and doctor details and it’s ready to go.
Contact LensesEducate patients on the many types of contact lenses available to deal with their unique eye conditions, provide information on lens and solution products and even allow patients to reorder online through your contact lens partners. |
Dry EyeHelp ease patient frustration with this common eye condition. Show patients the options for dry eye treatment, educate them on symptoms, causes and important terminology. Provide access to lifestyle questionnaires, videos and news all centered on dry eye. |
AMDMacular Degeneration Inform patients of the different types of AMD and the treatment options available for it. Introduce supplements and other potentially helpful products and provide access to a library of macular degeneration content. |



