Vision Monday's Click Newsletter: EyeCarePro.Net Helps Eyecare Practices Build Sites Quickly

ST. LOUIS— EyeCarePro.net is a resource for optometric practices interested in building functional Web sites with a range of custom solutions.

Daniel Rostenne, managing director of EyeCarePro.net, noted, “Most optometrists do not have the time or technical skills to build a strong practice site and the cost for a custom-built solution can be high. The ECPro Website Builder tools can be used by any practice staff regardless of technical skill. The results are professional and attractive, but more importantly are highly functional, allowing patients to pre-fill forms, book appointments online, allowing the practice to run in a more streamlined fashion.”

The ECPro Website Builder allows optometrists to create a practice Web site in about 30 minutes. Practitioners can choose their design, include more than 100 pages of pre-written content, take advantage of a wide selection of patient communication tools, and link to EyeCarePro.net’s technology partners.

Earlier this month, Eyemaginations announced a partnership for its unique 3D-Eye Online graphics to be made available to EyeCarePro.net’s clients. Eyemaginations’ Tony Ingenito said, “3D-Eye Office presentations add that much more impact to the practice’s Web site. Today, it is more important than ever for an eyecare practice to have a Web site that will not only attract new customers but provides educational material for existing patients to see, hear and learn from.”

A video demo and scores of ECP testimonials are on the main site. Noted Lorie Lippiatt, OD, of the Salem, Ohio-based Salem Eyecare Center, “Our old site was not tailored to eyecare. We couldn't tell how our patients felt about the site, as there was no ability for feedback, nor could we track how often the site was being viewed. We now have an EyeCarePro site. Designing a Web site with EyeCarePro is a seamless process that is simple to manage. The real benefits of on-line appointment scheduling, patient education and patient feedback make it a valuable part of our practice. The addition of CyberEyes Virtual Try On has added an extra layer of functionality and fun to our site.”

Commented Dr. Brad Owens of Vision Optique, Houston, Texas, “We really like the online appointment confirmation feature. It has helped reduce our front-desk staff time and has reduced our phone-call confirmation process time too. It has the added benefit of also letting us know that patients are paying attention to their electronic reminders.”

In addition to the EyeCarePro.net’s Website Builder core product, the company provides customer support to help promote and improve practice sites once they are created with Search Engine Optimization (SEO) and also offers other marketing services.

Just added to the American Optometric Association’s (AOA) list of preferred providers, EyeCarePro.net's services will be offered at a special discount for all AOA members. Information and details about signup for a free trial are available at www.eyecarepro.net.