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Category Archives: Keywords
SEO Basics in Review
Although the search engines are always changing their algorithms – trying to stay one step ahead – there are many basic principles of search engine optimization that remain consistent over time. Ultimately, Google, Bing and Yahoo are businesses that want … Continue reading
Posted in Google, Keywords, Offline SEO, SEO, Tips, Website Content, Websites
Tagged Google, keywords, link building, linking, SEO, SEO terms, SEO tips, Website content
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Selecting the Right Optometry Keywords: SEO Trends
Our last few Optometry website SEO blogs focused on how to determine the best keywords for your eye care practice website. Now that you have the specific words you think potential customers will use to find you, it’s time to … Continue reading
Customize Your Keywords – Optometry Services
Many customers searching online for an eye doctor are seeking a particular eye care service or treatment. Therefore, another category of keywords that is valuable to include on your optometry site would be your areas of optometric specialty and eye … Continue reading
Who is Your Optometric Practice Serving?
An eye doctor is a local business owner, and as such it is imperative to include regional keywords on any eye care practice website. A user searching for an optometrist will always indicate a location or region in his search … Continue reading
Leave the Online Eyewear Sales to the Online Sales Professionals
Our past few optometry web blogs have focused on determining and using the proper keywords to optimize the content on your site. Again, if you know your customers are looking for an “eye doctor”, an “eye exam” or an “optometry … Continue reading
The Keys to Optometry Keywords
In our last post, we discussed the importance of including keywords in your optometry website content in order to tell Google (and other search engines) what your site is about. Now we will provide some guidance on how to choose … Continue reading
Why Isn’t My Optometry Site Appearing on Google?
At Eyecarepro we often receive calls from optometrists expressing surprise that their practice site isn’t appearing on a Google search. The first question we ask is always, “Do you have the word Optometrist on your home page?” You’d be surprised … Continue reading
Posted in Google, Keywords, SEO, Tips, Website Content
Tagged "tips & tricks", educational, Google, howto, keywords, optometric practice website, optometrist, optometrists, optometry website, SEO, SEO optometric practice, SEO optometrist, SEO optometrists, SEO optometry, SEO tips, Tips, Website content
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Key Points About Keywords
A recent, unofficial, study performed by our own staff showed that only 3 out of every 20 optometry websites use the words “optometrist” on their home page. While these results may seem shocking, it shows that many practitioners don’t see … Continue reading
What Does Google Look For in a Web Page?
A search engine such as Google is first and foremost looking to provide the user with the most relevant search results for their query. In order to ensure that your practice site is properly categorized and will appear when a … Continue reading
