Tag Archives: educational

An Optometrist’s SEO Dictionary

As an optometrist, you are familiar with technical terminology; however, how fluent are you in SEO language? Here we provide brief definitions of some technical terms you may come across in the field of Search Engine Marketing and Optimization. This … Continue reading

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Why Isn’t My Optometry Site Appearing on Google?

At Eyecarepro we often receive calls from optometrists expressing surprise that their practice site isn’t appearing on a Google search. The first question we ask is always, “Do you have the word Optometrist on your home page?” You’d be surprised … Continue reading

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Optometrists Connect with Consumers through Yelp

According to their site statistics, as of August 2010, over 38 million people had visited Yelp within the prior 30 days. Yelp is an online business locator and review directory that offers local search features and extensive user reviews to … Continue reading

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Rankings Down Traffic Up

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Eyecarepro Newsletter

If you like what you have been reading on our blog, we have yet another way for you to acquire additional expert education on the latest trends in online marketing and how they apply to your optometry practice. Eyecarepro’s Optometry … Continue reading

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Tip #4: How Long Should It Take?

How long will it take to see results from optimizing your website?
Contact: Daniel Rostenne at (412) 532-6542 or email danielr@eyecarepro.net
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Understanding Offline SEO

We have already covered some of the ways you can improve your website rankings through an onsite optimization campaign. Some of these methods include using unique and relevant keywords and creating a user-friendly and logical scheme to your website design. … Continue reading

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Tip #3: Bounce Rate

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Tip #2: Call To Action

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Honing in on Your Home Page

In the world of the web, your web site is your practice’s introduction to potential patients. Research shows that you only have a few seconds to grab the attention of your web visitors, making the adage “you never get a … Continue reading

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